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5 UX phrases that sound alarm bells

This is an old favourite “To proceed, simply press the button to your left”. The phrase annoys me, managing to be condescending in a single word. As well as talking down to your audience it’s also a concrete admission of failure. If the next step in your users journey isn’t so obvious that it has [...]

A 3 step guide to putting yourself forward for advertised work

Applying for a piece of work you’ve seen advertised online, or elsewhere is a tricky business. Too much selling or long, key word stuffed paragraphs gets you dropped in the bin, a single line saying “Hi” gets you to the same place. Here’s your checklist: Introduce yourself, give your portfolio address (check the link, I’ve [...]

Principles of User Interface Design

I just read an excellent declaration of the principals of UX, “Principles of User Interface Design” Clarity is the first and most important job of any interface. To be effective using an interface you’ve designed, people must be able to recognize what it is, care about why they would use it, understand what the interface [...]